תיאור המשרה:
We are looking for a Content & Copywriter to take end-to-end work of our web content, messaging, and multi-channel copywriting.
This is a hands-on role: you will generate the ideas, map out themes, and build the editorial calendar – while also writing the copy, drafting marketing emails, and managing regular website updates.
Core Responsibilities:
1. Editorial Planning
Content Calendar & Themes: Plan and manage a rolling calendar with weekly/monthly themes aligned with business and product goals.
Cross-Team Sourcing: Proactively interview teammates to extract raw insights and turn them into compelling narratives.
Website Optimization: Audit site pages regularly to identify messaging gaps, outdated content, and opportunities to improve user journeys.
2. Hands-On Writing & Website Updates
Web Copywriting: Write clear, high-converting copy for core web pages, landing pages, feature announcements, and blog posts.
Regular Updates: Own the weekly and monthly site updates directly in our CMS, keeping messaging accurate and fresh.
Email Marketing: Write engaging newsletters, automated nurture sequences, and product announcement emails.
GTM & General Copy: Support go-to-market launches with promotional copy, campaign assets, and one-pagers as needed.
דרישות המשרה:
Key Qualifications:
– 5 years of experience in content strategy, copywriting, or editorial writing.
– Proven Strategy + Execution Balance: Track record of both planning content roadmaps and writing/publishing the final copy.
– Multi-Format Range: Ability to write sharp headlines, structured web pages, and conversational email copy.
– Basic AISO/SEO Knowledge: Comfortable integrating keywords, search intent, and metadata naturally into copy.
– Website Analytics & Management: Understanding of web analytics to manage site performance, improve time-on-site, and optimize high-performing pages, alongside experience in hands-on website management.